Tag: intellectual property

Service Marks

What is a Service Mark? Under US trademark law, a service mark is a type of trademark and is a form of intellectual property. Under Intellectual Property (IP) law, a service mark (or trademark) is a word, name, phrase, symbol,…

Amazon Brand Registry

What is Amazon Brand Registry? Brand owners work hard to protect their intellectual property (IP), including their trademarked brands. Amazon has recently become one of the largest companies in the world by providing a marketplace for sellers and buyers to…

How to protect ideas and designs with design patents

Overview of a design patentWhen one thinks of a patent, what might come to mind is a complex mechanical or electrical device. These are probably examples of utility patents, which cover and protect the functionality of inventions. However, most…

What does trade secret law protect in Utah?

IntroWhile patents, trademarks, and copyrights often receive the bulk of attention in intellectual property law, trade secrets are important and long-lasting intellectual property assets. Both patents and copyrights have limited terms, while trademarks and trade secrets can potentially…

How can the First Action Interview (FAI) pilot program save me money and time in getting a U.S. patent?

There is no denying it: the First Action Interview Pilot Program at the USPTO is controversial in U.S. patent law. However, if you play your cards right, you can save your company both time and money when applying for a…

I’m launching a new business soon. Should I file for a trademark before I do?

Protecting your startup’s brand is an easy and effective task to check off of your startup to-do list. A trademark is a word, phrase, symbol, design, color or scent that identifies a source of goods and/or services. Generally, a company…

The importance of due diligence and the consequences of neglecting it.

Proper due diligence of intellectual property assets can make or break a merger or acquisition. A comprehensive plan for intellectual property due diligence is critical as the IP can be the single most important factor affecting the decision to buy…

How to develop your IP portfolio

As an executive, you understand that it is critical to align your business’s IP portfolio with your overall business strategy. If your portfolio and business strategy don’t match, you may come to see IP as a liability and an expense…

TraskBritt’s Predicted Trends in Patent Law for 2019

What to expect in IP law and how to prepare for the future. 2018 is coming to a close. This means we’re looking back at this year’s big changes in IP law and looking forward to what we can expect…

U.S. Patent Court Suggests Improvements in GUI Usability Are Patentable

The U.S. Court of Appeals for the Federal Circuit held that patent claims generally directed to tabbed electronic spreadsheets were patent-eligible in Data Engine Techs. LLC v. Google LLC , No. 2017-1135, 2018 U.S. App. 28412 (Fed. Cir. Oct. 9,…